PRESS RELEASE 

Manuscript Brands launches gamification ready for Christmas

Manuscript Pen Company is once again bolstering its offering with the launch of two brand-new themed games just in time for Christmas. The interactive games 12 days of Christmas and Ralphy saves Christmas launched on 1st December 2022. The luxury stationery brand has used its carefully selected existing product portfolio to engage with a captive audience on a brand-new level.

The 12 days of Christmas is an interactive advent calendar counting down the days until Christmas, where Manuscript will be giving customers the opportunity to engage with their brands, win prizes and shop their product range. Each day a new door on their interactive calendar can be opened. After opening the door, players must answer a question about the sponsoring brand or product. This interactive calendar is working in partnership with 12 of their key brands: Manuscript, LEGO, Chameleon, Visconti, Monteverde, artPOP!, The Lionheart Tales, Sheaffer, Koh-I-Noor, Karin, Diplomat and Printworks. To take part or find out more visit our Christmas Advent Calendar.

Furthermore, Ralphy saves Christmas is focused on The Lionheart Tales collection and targeted at children. This is a game of skill where players must move Ralphy across the screen to catch the presents which have fallen from Santa’s sleigh. Players must collect 150 points before the time runs out but avoid the falling coal which will take points off players’ total. The objective of the game is to give customers the opportunity to engage with the Lionheart characters, products and promote the range in partnership with John Lewis. Although available online this game has been optimised for play on mobile devices. To play now or find out more visit our website.

Charlie Stockbridge, managing director at Manuscript Pen Company, said: “We are really excited to be branching out into the interactive games field. This is a fantastic opportunity and great fit for us, we can continue to illustrate our product range and engage with our customers like never before.

“We have been supplying pioneering and luxurious stationery products for decades and we have a strong foothold with our current portfolio which is seeing a rapid rise in popularity. We believe the launch of these games will complement this market as well as attract a whole new legion of stationery fans.”

For further information about the Manuscript Brands range of products or to make a purchase, visit our website.

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